Services
Five ways to work together. Each one addresses a different layer of the problem — from a one-off clarity sprint to full technology ownership.
If you're not sure which fits, start with the sprint. Or just book a call.
Architecture Clarity Sprint
Clarity before commitment.
You’re about to make a significant technology decision — a new platform, a new integration, a new system — and something doesn’t feel right. You’re not sure if the foundations are solid enough. You’re not sure what you’d be building on top of.
That uncertainty is worth resolving before you commit.
A fixed-fee engagement — usually two to three weeks — to map how your systems actually fit together: Shopify, your ops tools, your data, your team. We surface the risks, define what needs to change, and deliver a clear roadmap. One decisive output. No ongoing dependency.
A Shopify merchant preparing to implement a new 3PL discovered during the sprint that their stock allocation logic lived entirely inside a developer’s head — undocumented, fragile, and incompatible with the new system. The roadmap restructured the implementation sequence and avoided a six-month rollback.
What's included
- Full technology landscape audit
- Integration dependency mapping
- Risk and governance assessment
- Prioritised transformation roadmap
- Architecture decision records for key trade-offs
Ideal for
Businesses about to scale, re-platform, or bring on a new technology leader who needs clarity before making decisions. Also useful before any significant ERP or systems implementation.
Shopify & Systems Integration
Shopify is the centre. Everything else needs to connect cleanly.
Your Shopify store works. The problem is everything around it. Stock that doesn’t agree between systems. Orders that need to be manually reconciled. Fulfilment delays no one can diagnose quickly. Finance that can’t get a clean number without exporting three spreadsheets.
The storefront kept up with your growth. The back office didn’t.
Architecture for how Shopify connects to your ops tools, fulfilment partners, warehouse systems, and finance — with clear data flows, reconciliation logic, and governance that works at scale. Not theoretical diagrams. Systems that actually run.
Designed the integration between Shopify Plus and a furniture retailer’s custom ERP — covering order sync, stock reservation, fulfilment events, and financial reconciliation across 5,000+ products. Replaced a daily manual reconciliation process with an automated event pipeline.
What's included
- Integration architecture and event flow design
- Stock allocation and order routing logic
- Fulfilment and warehouse connectivity
- Data reconciliation and conflict resolution
- Reporting and data governance framework
Ideal for
Shopify merchants where the storefront is solid but the surrounding systems are fragmented. Typically businesses doing £5m–£50m who have outgrown their original setup.
Retail Data Foundations
Stop making decisions on yesterday’s numbers.
Most retail businesses at £10m–£30m are running on exported spreadsheets. Someone pulls the numbers each morning, formats them, and sends them around. Leadership is looking at data that’s already hours old — if it’s accurate at all.
The decisions you’re making on that data — on buying, on stock, on trading — deserve better foundations.
A modern data stack built for retail: Fivetran to pull data from Shopify, your ops systems, and finance into a BigQuery data warehouse, surfaced through Looker Studio dashboards configured for your business. Live trading data, stock availability, fulfilment performance, and financial reconciliation — in one place, always current.
Built a real-time reporting layer for a retail business — replacing a daily manual export process with live dashboards covering trading, stock, fulfilment, and finance. Leadership went from looking at yesterday’s numbers to live data, available from any device.
What's included
- Data warehouse design and implementation (BigQuery)
- ETL pipeline setup (Fivetran) — Shopify, ops systems, finance
- Looker Studio dashboard build — trading, stock, fulfilment, finance views
- Data model design for reporting accuracy
- Documentation and handover
Ideal for
Retail and eCommerce businesses doing £5m–£50m who are making trading and buying decisions on exported spreadsheets — and know that’s not sustainable.
The Operating Layer
Most processes weren’t designed. They just accumulated.
Someone on your team exports a report every morning and copies the numbers somewhere else. A Slack message triggers a task that really should be automatic. Your returns are tracked in a spreadsheet no one fully trusts. Your buying team chases freight forwarders for container ETAs that could update themselves.
None of it is broken enough to fix urgently. All of it is costing time your business could spend elsewhere.
Map the operational processes keeping the business running. Identify what should be automated. Build clean workflows using the tools the business already has — or should have: Airtable, Make, Zapier, Shopify Flow. Airtable in particular, built properly, becomes the operating system for a department.
Built an Airtable system managing buying, merchandising, and supplier operations — replacing four spreadsheets and a shared inbox. Single source of truth for the buying team for the first time.
Automated a daily sales and stock report delivered to senior leadership via email at 8am — replacing a manual process that took 45 minutes each morning.
Integrated ShipsGo’s container tracking API into the buying team’s Airtable workspace — live ETAs and delay flags surfaced automatically against each purchase order, without leaving the tool.
Built an internal returns management tool — structured logging of return reasons and outcomes, replacing an informal process split across inboxes and a shared spreadsheet.
What's included
- Operational process audit and mapping
- Automation opportunity identification
- Workflow design and build (Make, Zapier, Shopify Flow)
- Airtable bases and relational data structures
- Ops documentation and handover
Ideal for
Businesses growing faster than their operations — where the bottleneck isn’t tools or headcount, but process design.
Fractional Head of Technology
Technology leadership, without the full-time hire.
You have a developer, or a small tech team. You have a growing list of systems that need governing. You’re making vendor decisions, infrastructure calls, and architecture choices without anyone senior enough to own them properly.
The business needs technology leadership. It doesn’t yet need — or can’t yet justify — a full-time Head of Technology.
I work with a small number of Shopify-led businesses on a monthly retainer basis, acting as their Head of Technology: accountable for the full stack, present in the decisions that matter, available when things go wrong.
This isn’t IT support. It’s technology ownership — the judgment, the governance, and the operational continuity that a growing business needs but can’t yet justify hiring full-time.
I take on a limited number of retainer clients to ensure the relationship stays substantive. If this is the right fit, the conversation starts with understanding what you’re building over the next 12 months.
What's covered
- Technology strategy and vendor decisions
- Infrastructure oversight — hosting, DNS, email, SaaS stack
- Developer team management and code review
- Reporting infrastructure and data governance
- Security, access management, and operational continuity
- Ongoing architecture decisions as the business changes
Ideal for
Shopify merchants doing £5m–£30m who have a developer or small tech team but no one with the seniority to own the technology direction. You’re making decisions by gut feel that should be made with proper architectural context.
Not sure which fits?
Most conversations start with “I don't know what I need.” That's normal. Let's talk.